BlytzBlog - Insights, Innovations, and Trends In Mobile Payment Technology

BlytzPay Wins ‘Best in Show’ at International Fintech Conference

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BlytzPay, a mobile payment solution designed to improve the ease and speed by which businesses invoice and collect payments from customers, has claimed the title of “Best in Show” at international fintech conference Finovate Spring 2019. The conference and competition showcases the most cutting-edge financial technology available today and the competition saw BlytzPay succeed for the audience vote of over sixty other international competitors.

Robyn Burkinshaw, CEO and Co-founder said, “BlytzPay provides a comprehensive yet simple solution for businesses to communicate, invoice and collect from their customers via text message.” She continued, “receiving this award is proof that our technology and user experience is second to none – we want our customers to easily understand our value and we want to make their lives more simple. It’s great to have the vote of thousands of Finovate attendees to support that we are right on track!”

BlytzPay is also firmly focused on improving financial inclusion by removing many of the silos created by traditional financial institutions. Burkinshaw added “Our product is designed for merchants, but it carefully caters to the consumer, as well. Receiving this award speaks to the thoughtful, simple architecture of our technology.”

On winning the conference’s top award, Jason Fletcher, Co-founder and CTO of BlytzPay said “I would like to congratulate our entire team. We know that we have a great technology and it’s exciting to see our work pay off in recognition by the industry.”

About BlytzPay:
BlytzPay is a mobile payment solution improving the ease and speed by which businesses invoice and collect payments from their customers. A simple solution in a complex field makes BlytzPay especially attractive for merchants and consumers alike. The intuitive communication platform provides a welcomed improvement to the way businesses interact with customers. Studies show that better interaction leads to increased transactions and responsiveness. BlytzPay was founded in 2017 in Salt Lake City.

BlytzPay Selected to Present at Finovate San Francisco 2019

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Robyn Burkinshaw, CEO of BlytzPay, has been invited to speak at Finovate San Francisco 2019 and demo BlytzPay’s app-less mobile point of sale solution. Robyn and her team can be seen at Finovate in San Francisco on Tuesday, May 7th at 11:00 am for a fireside chat that will focus on innovating on behalf of the customer, and Thursday, May 9th at 2:00 pm to demo their mobile text-to-pay solution.

The Finovate event, which features cutting-edge banking, financial, and payments technology is expected to attract more than 1,500 senior fintech attendees and over 270 financial institution representatives.

BlytzPay is a convenient payment platform allowing companies to directly interact with their customers utilizing the latest mobile technology. The BlytzPay SaaS (Software As A Service) simplifies an outdated bill pay structure, allowing customers to click and pay via SMS interaction. Text. Pay. Done. The wallet technology is an instantaneous way to engender consumer approval and engagement. With a focus on financial inclusion, BlytzPay is leveling the paying field with meaningful communication tools and inclusive payment technology that afford everybody the opportunity to participate in the 21st century economy.

“From BlytzPay’s inception, we knew the advantages, convenience, and serviceability of our technology would transform payments. We have seen the difference a mobile point of sale solution makes in the hands of businesses trying to collect from often hard-to-reach customers in a timely way” said Robyn Burkinshaw, BlytzPay Chief Executive Officer. “BlytzPay is a significant step toward creating efficiencies, connection, and inclusion for businesses and their customers.”

Businesses that use BlytzPay can easily communicate, collect payments, and market their business all via text messaging. Business who don’t use BlytzPay see an average payment being made eight to ten days after the due date. With BlytzPay, businesses are seeing their payments within one day!

About BlytzPay
BlytzPay makes it easy for businesses to reach your customers wherever they are right in the palm of their hands. BlytzPay is an easy-to-use SMS pay solution, making everything from routine bill to customer service and even marketing, simple, streamlined and secure. Say goodbye to paper statements, app downloads, and long phone wait times. For more information, visit or call 855-259-8900.
About Finovate
Finovate is a demo-based conference for innovative startups and established companies in the fields of banking and financial technology. The event offers an insight into the future of finance. For more information on the event visit


BlytzPay Partners with PassTime to Offer Integrated Solutions in Vehicle Payment Versatility & GPS

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FinTech Application Optimal For Dealers Using PassTime’s GPS Products

Littleton, CO and Lehi, UT, Today PassTime and BlytzPay® announced an integration partnership between the companies. PassTime—a solutions company that provides high-quality automotive GPS devices to new and used car dealers, finance companies, fleet, and powersports dealers—and BlytzPay—a mobile, text payment solution which allows customers to communicate and pay via text—will be able to offer integrated solutions to dealers and finance companies.

With integrated functionality, BlytzPay’s technology can target an ideal industry for adoption. PassTime customers will be able to provide early warning notifications to mitigate delinquent payments and keep cars on the road.

PassTime, which has been in business for more than 25 years, provides GPS Solutions for customers to connect their vehicles and protect their assets. The company prides itself on providing high-quality and reliable products, along with unmatched 24/7 live customer care for its customers and consumers.

“We are very excited about partnering with BlytzPay. The technology is innovative and will be a complementary add for our auto dealers and finance company customers as a valuable communication and payment tool,” said Chris Macheca, president and COO at PassTime. “The ability to expedite payments, and with a timely cash option, allow our customers to offer a billing service consumers can utilize anytime, anywhere.”

BlytzPay provides a financial solution for customers to pay for their cars with payment methods that are convenient to them. BlytPay provides its users convenience without driving back to the dealership, finding an ATM, paying high fees at a cash loan store, or loading a pre-paid debit card, all of which are common hurdles within the auto financing industry. With multiple ways to pay, including a cash option, which is an accommodation that benefits both dealer and driver, customers are able to avoid delinquency and keep cars on the road.

“From BlytzPay’s inception, we knew the advantages, convenience, and serviceability of our technology would transform payments, particularly within the auto industry. We have seen the difference a mobile point of sale solution makes in the hands of dealers trying to collect from often hard to reach customers in a timely way” said Robyn Burkinshaw, BlytzPay Chief Executive Officer. “The PassTime/BlytzPay partnership is a significant step toward creating efficiencies, connection, and inclusion for dealers and their customers.”

The BlytzPay integration with PassTime will allow auto dealers and finance companies to include payment versatility to consumers in conjunction with the use of PassTime’s GPS and automated collection technologies. The integration could also tap into DMS (dealer management systems) to provide customers even more options in managing payments, inventory, and their GPS devices.

About Blytz
Blytz is a convenient payment platform allowing companies to directly interact with their customers utilizing the latest mobile technology. The Blytz SaaS (Software As A Service) simplifies an outmoded bill pay structure, allowing customers to click and pay via SMS interaction. Text. Pay. Done. The wallettechnology is an instantaneous way to engender consumer approval and engagement. For more information, visit or call 855-259-8900.
About PassTime
PassTime is a leading provider of GPS Solutions and has been in business for more than 25 years. PassTime’s GPS telematics products help connect vehicles and protect assets for multiple sectors of the automotive and powersportsindustries including auto dealers, auto finance companies, fleet transportation providers and consumers. The company prides itself on high-quality, reliable products and unmatched customer support. For more information please contact PassTime at 877-727-7846 or
Women texting outside by brickwall

Absolutely Everything You Need to Know About Text to Pay

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Bluntly put, text to pay is supremely powerful in today’s mobile device-based world. Don’t believe us? Take a look at these stats:

  • 98% = The open rate of text messages
  • 95% = The amount of texts that are read within 3 minutes of receiving
  • 78% = The number of consumers who wish they could text businesses

The fact is, customers prefer messaging 9 times out of 10 (209%)! If your business doesn’t embrace pay by text, and fast, then it’s missing out on vast profit potential.

Here is absolutely everything you need to know about the what, why, how, where, and when of BlytzPay text to pay…plus all its benefits for businesses and customers alike.  

What Is Text to Pay?

Text to pay (or pay by text) is an easy-to-use SMS payment solution that allows customers to communicate with a customer service agent, receive targeted marketing, and pay routine bills via text interaction. In other words, without paper statements, downloads, and long phone wait times.

With BlytzPay, you will be able to reach your customers anytime, anywhere with streamlined text communication. Whether you need to send a bill-due alert or you want to inform your customers regarding a great new offer, the two-way text communication allows merchants increased visibility, a high response rate, and increased customer engagement. In exchange, customers enjoy freedom, convenience, and security.

This flawless mobile payment solution uses the latest wallet technology so your customers can pay securely by card, check, or cash. You can now say goodbye to outdated billing practices that get forgotten, put aside, and ignored. Text to pay makes it much easier for customers to give you top priority, paying their bills almost instantaneously in just one text response.

How Does Text to Pay Work?

If you’re worried about trying to get your customers to download yet another app…don’t. BlytzPay is 100% app-less. It can be run on any mobile device, tablet, or computer with an internet connection, making it easier to adopt, easier to use, and easier to extend. All you have to do is send your customer a text, wait for them to click on the link (which, according to the stats, takes less than 3 minutes to happen), and receive your payment.

On the customer’s end, they will receive your text, click on the link, enter their pin, select payment type, and submit. That’s it! BlytzPay makes the process fast, easy, and super convenient for both you and your customer.

BlytzPay’s text to pay API (Application Programming Interface) is a software that allows our system to talk and work together with your invoicing system to give you easy, convenient mobile payments. That’s because our APIs are built as RESTful (using the Representational State Transfer paradigm), which provides interoperability, reliability, and fast performance.

Even if your business already has its own billing platform, text to pay can be integrated with your current software so you and your employees can keep using what you already know. BlytzPay’s integrated dashboard is easy to set up, intuitive to learn, and ready to communicate and receive payments immediately.

The money and data you receive from customers will then move directly into your current software. This real-time data sync keeps you up-to-date on every bill and payment, as well as simplifies your workflow.

How Secure Is Text to Pay?

Very. Since security is our highest goal, we have met the highest global standards of consumer credit card transaction protection.

  • TCPA and PCI DSS Level 1 Compliance: We have completed and are compliant with the most stringent requirements on the planet.
  • SSL Encryption: The industry standard, we keep all of you and your customers’ data private and secure, even as it’s being transferred.
  • PIN Code Secure: We require a PIN code every time a customer tries to access their bills or account, just for that extra level of security.
  • Privacy: Because it is extremely important to you and your customers, we meet and exceed all privacy protocols to give you peace of mind. We ensure customer account information is never stored so that their valuable payment data is protected.

BlytzPay protects you and your customers from mobile payment security threats using the latest technology. That means you can keep your focus on your customers and the growth of your business.

Who Should Use Text to Pay?

Do your customers have recurring payments, such as a monthly bill? Do you want to save the planet (and money) by reducing paper invoices? Do you want to reduce overhead by reducing incoming and outgoing phone calls? Do you get tired of dealing with delinquent accounts?

If you want to give your customers a flawless billing experience, while at the same time reducing overhead for your company, your business should be using text to pay.

On the customer’s side of the equation, those who value saving their own time love the ease of making seamless payments, and those who need the security of advanced technology are prime candidates for pay by text.

Why Do Customers Like Text to Pay?

Texting is the most widely and frequently used app on smartphones, with 97% of Americans using it at least once a day, and over 57% of smartphone owners already use it to do online banking. Combine these two significant statistics and you’ve got yourself a prime text to pay opportunity.

So we know that customers really love text to pay…but why?  

  1. It’s convenient: Customers don’t need to keep track of paper invoices or even have a payment method on hand. Mobile invoicing gets your bill right in front of your customer without any effort on their part. It’s extremely easy to use, without even needing to download an app. Simply by clicking on the provided link, your customer can pay their bill and be done in under 90 seconds.
  2. It’s secure: More and more people are realizing that text message billing is super safe. Customers no longer need to provide sensitive information via email or phone to a stranger on the other end. With BlytzPay, both personal and financial information is kept private and is not stored or sold.
  3. It’s informative: Customers love staying in the loop on a great deal and being able to communicate with customer service at the touch of a single button.

These three reasons make text to pay a very attractive payment option to any customer out there.

Where Can Text to Pay Be Used?

Anywhere. 24/7.

BlytzPay works as long as a personal device is connected to the internet. This levels the playing field, making the text to pay process fast, easier, and more convenient than traditional billing invoices for both you and your customer.

As far as which type of business can use pay by text, the list seems endless:

  • Utility companies for sending out monthly bills
  • Coffee shops, bars, and restaurants for their customers’ open tabs and for applying tips
  • Retail stores for sending coupons and sales promotions
  • Property management businesses for collecting rent and fees
  • Collection agencies for finally getting past due payments
  • Charities and nonprofits for accepting donations

Basically, if you are a business that bills customers, you can (and should!) implement a text to pay solution.

When Is Text to Pay a Good Idea for a Business?

It’s time to realize that you likely already have instant access to the most powerful payment tool on the planet – your customer’s cell phone number. You don’t even need to try and gather more information from your customers in order to get started on pay by text…and no longer do you need to go through the hassle of verifying your customer’s identity each time they want to pay you.

This cost-effective payment solution with its simple setup also removes human error from manually processed payments. Administrative costs will be lowered since everything is done automatically. This means no paperwork and far fewer emails and phone calls are required (especially the much-dreaded past-due payment contacts).

Make better, more informed business decisions with our Blytz Mode capability. This measures your success so you can learn about your customers in a whole new way. This robust reporting function gives you a better view of customer service interactions and how well your mobile invoicing solution is being used.

As an added bonus, your company’s risk will go down significantly due to the extremely high BlytzPay security credentials. All customer and financial information is safe and secure since we comply with the most stringent requirements of global standards. This means you can enjoy the peace of mind that comes with knowing you aren’t at risk for losing data, getting hacked, or getting bad press.

As far as revenue goes, text to pay allows it to flow in faster and more effectively. Your payment cycle will be improved, and adding another form of payment option to your arsenal will generate more customer interest. Are you ready to open the door to higher profits? Watch a demo or contact BlytzPay to talk more about the endless possibilities of text to pay for your own business!

Why You Should Move Your Online Bill Payment to Mobile Bill Payment

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Ever since the dawn of the digital age, companies have been struggling to satisfy the consumer’s ever-increasing demands for better, faster service. From its simple origins of sending a check in the mail or paying in person, the way we make payments has rapidly evolved. Online bill payment technology was developed and call centers were opened, all to provide the consumer with a more convenient and trackable way to stay current with their various bills, subscriptions, and other transactions.

Although pay-by-phone automation systems and online bill payments were once great breakthroughs, it didn’t take long for modern consumers to raise their expectations of speed and convenience—as is the never-ending cycle of the digital society in which we live. Today, it simply isn’t enough to provide customers with a number to call or an account login to make payments: consumers desire (and have come to expect) the next best thing that will make their lives easier.

Mobile Bill Payment

The new way to pay has arrived: mobile bill payment provides a better way to send invoices, collect payments, and communicate with customers about their transactions and billing information.

In this article, you’ll discover how mobile bill payment technology can improve your business with a powerful combination of benefits and advantages. Here are 8 reasons to make the switch to mobile bill payments.

1. Consumers Expect It

By now it should be common knowledge to every business owner that convenience is a vital component of a successful business strategy. A recent report by Lux Research demonstrates just how important convenience orientation is with the conclusion that consumers are willing to pay at least 11% more for a faster and easier way to dine or buy food.

The modern consumer has become accustomed to the idea that there is a faster, easier way to do almost anything—from meal prepping to making payments.

Your customers are on a tight schedule. They don’t want to have to wait on the phone to make a payment or pull up a website and log into their account. They want a lightning-fast solution they can complete in a matter of seconds, so they can get back to their busy routines.

2. Stay Ahead of the Competition

As technology continues to advance, companies who are unable or unwilling to keep up will surely lose a massive number of clients and customers due to the sheer lack of convenience and availability. Additionally, consumers will continue to expect more and more in terms of efficient solutions, and they’re willing to shop around in order to find it. Don’t become a dated organization that falls behind with limited offerings; stay ahead of the game by providing customers with the invaluable competitive edge of speed and simplicity.

3. Become a Leader in Convenience and Ease

Convenience is quickly becoming one of the most influential factors in a buyer’s decision. By providing your customers with mobile bill payments, you can leverage this powerful sales point to your advantage and quickly become a reputable industry leader in convenience and ease.

If you can make a buyer’s life easier in any way, you can use that incentive to gain an abundance of new customers, provide a solution to a problem they weren’t yet aware of, and increase your client retention rate by being the best in the biz.

4. Build Customer Loyalty

Simplifying a customer’s life in any way, no matter how big or small, is a phenomenal achievement that won’t go unnoticed. Be the one to offer a better way to pay, and leave a lasting impression on new customers while increasing current customer loyalty.

Mobile bill payments can help you improve loyalty by improving your customers’ lives as well as giving you a better way to communicate with them. With mobile bill payment technology, customers have the power to text your business with a simple question or concern and receive an answer almost immediately. This close line of communication gives you the opportunity to become not just another random company, but one who is readily available to communicate in the same way consumers communicate with their friends and loved ones.

5. Cut Overhead Costs

Mobile bill payment technology is beneficial for both the consumer and the business that incorporates it into its daily operations. By switching to mobile payments, you can effectively streamline your billing processes, simplify your filing and reporting, and cut overhead costs by reducing the need for complex billing processes.

Say goodbye to call center staffing, mobile app development, and other costly ways to organize and manage your billing operations. SMS billing doesn’t just simplify your customers’ lives, it simplifies yours!

So, in addition to acquiring more customers and increasing customer loyalty, you’ll also effectively reduce the amount you’re spending to collect payments from said customers. Sounds like a win, win, doesn’t it?

6. Guarantee Payment Notice

How many times have your customers missed a payment due to any number of reasons? Probably too many. Sending statements via the mail isn’t always a reliable means of communication, and those statements often end up in a mix of forgotten mail and stray papers. Sending emails is no longer dependable either. According to a recent MailChimp report on email marketing benchmarks, the average open rate for businesses is only about 20%, which means your emailed invoice is at risk for going unnoticed in a sea of other unopened emails.

With mobile payments, you have the power to send invoices and account information directly to your customer’s smartphone. Couple that with an immediate way for them to reply with a payment, and you’ve got a guaranteed payment notice and much faster payments.

7. Communicate Effectively

The beauty of mobile payment technology is that it does so much more than simply collect payments and send invoices over direct text messages. Mobile payments by Blitz Pay make it easier than ever for you to communicate with your customers directly, whether you’re a small startup with a handful of clients, or you’re operating on a much larger scale.

Use our mobile payment technology to send automated invoices, reminders, alerts, receipts, general account information, and custom messages. What makes this form of communication so effective (aside from the fact that it goes directly to the user’s smartphone) is that it enables two-way communication. Customers can respond to your messages with questions, confirmations, and more without having to dial your call center or login to a website chat service.

8. Monitor and Improve

Another way mobile bill payment technology can improve your business and simplify your operations is with the ability to monitor results and make adjustments to improve. We make it easy to analyze your customers’ payment behavior with an easy-to-use dashboard and clear reporting capabilities. By choosing to fully utilize the data collected, you can discover the weak points in your strategy, how long it takes for a payment to be made once a text message is received, and what messages your customers respond best to.

As is the case for any aspect of your business, analytics can be used to perfect your operations, better understand your customer, and discover new ways to grow and improve.

Take Advantage of Mobile Bill Payment

Harness the powers of automated billing and convenience-oriented growth tactics by making the switch to mobile bill payment technology. Get started today with BlytzPay and request a demo to learn how our system can help you achieve optimal growth with simplified mobile SMS payments.

Lady on her red smart phone.

Direct Mail Open Rates vs SMS Open Rates – Which One Wins?

By | Uncategorized

Times are changing rapidly, as are the ways we communicate with each other. Texting has become the go-to for greetings among friends and family, but what about for business? Is there enough reason to change old habits into new ones when it comes to communicating with, engaging, and billing customers?

Let’s take a comparative look between SMS text open rates, email open rates, and direct mail open rates to find out which method of contact is preferred by both businesses and customers alike.

SMS Open Rates

Communicating with your customers (and enabling them to communicate with you) is a business basic. Keeping your brand in their thoughts, your sales and promotions in their back pocket, and being at their beck and call for any comment, question, or concern is exactly what customers want these days.

SMS Open Rate

The global average SMS open rate is a staggering 94%.

Other SMS facts:

  • 15,220,700 texts are sent every minute.
  • 73% of people will read every message they receive, regardless of who sent it and even if they don’t recognize the sender.
  • 95% of texts are read within 3 minutes.
  • 78% of consumers wish they could text businesses.
  • 93% of surveyed consumers believe wireless messaging is a trusted communications environment.

Email Open Rates

Email has been the main staple for business communication, marketing, and billing for many years now. In fact, half of the world’s population is predicted to be email users by 2022.

Email Open Rate

Across all industries, as of October 2018, the total open rate of 15.75%. However, emails with personalized subject lines generate 50% higher open rates and if you are sending a welcome email, the average open rate jumps all the way up to 82%.

Other email facts:

  • The open rate of email on mobile and tablets is 39.26% while the desktop open rate is 60.74%.
  • The click-through rate is 7.65% and the bounce rate is 8.89%. Adding videos to your email can increase click rates by 300%.
  • The unsubscribe rate is only 0.02%.
  • For every $1 spent on email marketing, a return of $32 can be expected.
  • 66% of people said yes when asked, “Would receiving due date reminders increase your likelihood of opting to receive bills electronically with no accompanying paper bill at a bank or biller site?”
  • Over half of those receiving paper bills are interested in viewing paperless e-bills at the biller website.

Direct Mail Open Rates

Direct mail is any piece of paper that is sent directly to a recipient’s mailbox and can encompass may different materials designed to inform and engage consumers. It can include postcards, brochures, catalogs, and sales letters. It also includes invoices and billing statements.

Direct Mail Open Rate

Since it’s nearly impossible to measure how many consumers actually open their direct mail, direct mail statistics can only be judged by their response rate.

In 2017, the direct mail open/response rate was 5.1%. When counting the rate for prospective customers only, the rate dropped to 2.9%.

Other Direct Mail Facts:

  • 8,231 million pieces of business correspondence were sent to US households in 2015.
  • The average number of advertising mail pieces received per household is 12.1 per week.
  • 24% of US households don’t read direct mail advertising.


  • Across all income categories, younger households send and receive less transactional mail.
  • In 2015, 13,616 bills were sent via direct mail.
  • Also in 2015, 66.3% of households use direct mail to pay bills.
  • Of these households, they paid an average of 3.8 bills (30%) per month via direct mail.
  • Between the years 2000 and 2015, bills paid by direct mail dropped by approximately 4 pieces per month.

What the High SMS Open Rate Means for Your Business

When all the facts are gathered and considered, it’s pretty plain to see that the outstandingly high SMS open rates are what guarantees that SMS payments are the future of business promotion, customer service communication, and bill invoicing and payments.

If you’d like to learn more about how your company can grow its profits by implementing text to pay, learn more about BlytzPay!




SMS Billing: Secure Mobile Payments Your Customers Want

By | Uncategorized

There is a common misconception that paying by phone is less safe than paying by card or check. In a 2016 survey by Accenture Consulting, 19% of participants felt that paying with their mobile devices could easily subject them to fraud and 21% didn’t feel comfortable entering their card information into their mobile device.

Fortunately, thanks to the right advertising and security efforts enforced by major mobile carriers, more and more consumers are becoming comfortable with the idea of mobile payments. In fact, the number of those who use secure mobile payments in stores is estimated to grow by 80% and account for more than half of the consumer population by the year 2020.

Secure mobile payments are a great step forward in the world of consumer technology. In this article, we’ll debunk the assumptions that SMS billing is a risky form of payment and give you some insight into why your customers want it.

The Security of Mobile Payments

In contrast to the opinions of the non-believers, experts claim that mobile payments may actually be more secure than using cards, checks, or cash. Here are the facts about mobile security.

Encryptions and Tokenization

Apple Pay, Android Pay, and Samsung Pay are the three major providers of mobile payment technologies. Each of these providers has outfitted their mobile pay capabilities with a series of encryptions and tokenizations to keep users’ information secure. These security measures conceal the actual payment information, such as the card number, by using tokens instead.

Near-field Communication

Apple, Android, and Samsung have also equipped their mobile payment capabilities with an additional security measure called near-field communication (or NFC). This limits the line of communication to a very small distance between the phone and the reader at the checkout counter. NFC greatly reduces a potential hacker’s ability to steal information from the phone when a payment is in process, which is a common concern when it comes to using your mobile phone to make a payment.

Phone Lock Required

Another common concern with using SMS billing and mobile payments is what may happen if the phone is stolen. Fortunately, mobile payment functionality is only an option on phones that have their phone lock on, and can only be used when the phone is unlocked.

Additional safety measures like wipe controls and remote tracking can also be installed ahead of time to protect information in the event of a stolen phone.

Why Customers Want It

Secure mobile payments through SMS billing is the way of the future. These payment methods are convenient, reliable, and secure, which is what every consumer looks for in any shopping experience. As more and more businesses evolve with mobile payments, customers will begin to expect it and physical cards will become a thing of the past.

There is also an undeniable wow factor that younger consumers like about mobile payments. If your customers are largely comprised of millennials, it is especially important for you to offer mobile payments and SMS billing at your establishment. Without this new form of trending technology, you will soon appear outdated and unable to adapt to the digital world—like businesses which only accept cash or check the last several years.

In an IBM article written by Kevin Beaver, an information security consultant, Beaver expresses his frustration with the number of businesses that are aloof to this technology by writing, “They have no idea what it means to pay with a phone, even when their company supports mobile payment. Many don’t even know which buttons to push on the register when someone asks to pay via mobile.” Some companies are so behind that, when they see a customer paying with their phone, they accuse them of trying to hack into the system, such as with this man who was accused of committing fraud when he paid with his mobile device at a Florida Publix.

Don’t develop a reputation of being unable to evolve as a business. Improve your customer journey and start using secure mobile payment methods in your establishments. Contact Blytz Pay today to keep up with your customers by offering SMS billing.

BlytzPay Press Release

By | Uncategorized

Blytz Illustrates Bill Pay Technology With Playful Portrayal Of Service

Tuesday, November 27, 2018 – Blytz, a financial technology startup is releasing a video synopsis of their mobile bill pay service. The video allows the company to represent their business while highlighting one of the many applicable industries – utilities. The Blytz bill pay technology is poised to amplify the mobile payment market since the number of users will reach 150 million by the year 2020, generating $503 billion in mobile payment volume.

“For our first video, we really wanted to create a relatable narrative for everyone, showcasing just how easy using Blytz makes bill pay for any company’s customer base,” said Robyn Burkinshaw, Blytz CEO. “Part of our advantage is a response to the growing underbanked and unbanked populations as a practical alternative service.”

The brand video showcases the ease of Blitz’s business offering with a fun juxtaposition of traditional online, paper, or phone payments. Paying any bill should be as easy as text, pay, done. Growth is imminent with thirty percent of Americans paying bills via their mobile device.

“Blytz generates immediate action via a personal, convenient SMS interaction exactly where they are – on their mobile device,” said Burkinshaw. “You have an opportunity to build a relationship in a way they appreciate and value.”

Watch and share the benefits of Blytz.

About Blytz
Blytz is a convenient payment platform allowing companies to directly interact with their customers utilizing the latest mobile technology. The Blytz SaaS (Software As A Service) simplifies an outdated bill pay structure, allowing customers to click and pay via SMS interaction. Text. Pay. Done. The wallet technology without the app is an instantaneous way to engender consumer approval and engagement. For more information, visit
Male and female texting at the train station.

Blytz® Uses SMS To Create Financial Inclusion And Progressive Convenience For Companies

By | Blog

More Utah FinTech From Silicon Slopes Utilizing SAAS Business Model

Lehi, UT, Tuesday, October 30, 2018 – Rising out of the abundant technology array in Utah, Blytz Pay disrupts current customer communication by providing individual consideration in bill pay via text messaging.  Blytz is a natural progression as routine bill pay has advanced beyond paper statements, email reminders, and web logins. Blytz Pay is a financial exchange model for instant, real-time payments.   

Led by CEO and Founder, Robyn Burkinshaw, BlytzPay connects all consumer groups with convenient financial technology across industries such as insurance, student loans, utilities, and housing. Blytz provides affordable finance alternatives to disadvantaged and low-income groups who, like unbanked/underbanked, may have little to no access to mainstream financial services.  

“Blytz gives companies the opportunity to acknowledge their customers personally as they offer nimble ability to pay anything from utilities, car payments, mortgage, and student loans, to school lunch,” said Burkinshaw.  “We will empower many companies in creating a personal interaction before a transaction. That is exceptional customer service that engenders trust and value.”

The Blytz service is about versatility for anyone, with cash payment one month, Visa the next, ACH the next – customers can change their payment type of the fly, securely inside their mobile device without a costly phone call to a customer service agent or a cumbersome trip to a site that requires yet another username and password.

Leveraging APIs to create a connected network of financial institutions for the customer, Blytz is establishing speed, security, and satisfaction for any service collection.  This Blytz benefit is approaching people exactly where they are – their mobile device. Consumers across the US are paying $3.9 trillion in over 14.7 billion bills annually*.  

“Given the fact that the average text message is read within 60 seconds of receipt, Blytz is poised to transform payment processing across numerous industries,” said Robyn Burkinshaw.  “Our innovation is an ingenious service add, replacing merchant processing, marketing software, and auto dialers. Blytz is now.”

About Blytz

Blytz is a convenient payment platform allowing companies to directly interact with their customers utilizing the latest mobile technology.  The Blytz SaaS (Software As A Service) simplifies an outmoded bill pay structure, allowing customers to click and pay via SMS interaction. Text. Pay. Done. The wallet is an instantaneous way to engender consumer approval and engagement. For more information, visit

Relevant info:

Student Debt (44 million borrowers with $1.3 trillion in debt)

Insurance:  Avg. American 10,000/year

Utilities:  7% of annual income

Revolving Credit:  Current outstanding US debt $9992.4 billion


Test messages have a 99% open rate

95% of text messages are read between three minutes

78% of consumers wish they could text businesses

Using Mobile Technology to Promote Financial Inclusion

By | Uncategorized

By:  Jason Fletcher

As we approach the halfway point of the year 2018, we can look back at the growth of mobile technology in the last couple of years, especially in the financial services industries, and look forward to the newest innovations that are changing the way we manage our money. These innovations are exactly what led me to join Blytz as the new Chief Information Officer.

One such exciting innovation is mobile payments, which allow payment of bills for products and services using a mobile phone. Traditionally, these conveniences have been available only to those with a bank account, however, financial technology companies, like Blytz, have been pushing to extend these services to the unbanked and underbanked. It’s these emerging populations that need financial solutions more than any other economic group.

According to a survey conducted by the FDIC in 2016, 1 in 4 households in the United States are considered unbanked or underbanked. This means that they have little or no access to traditional banking services that the other 75% of the country take for granted. These include services like savings accounts, checking accounts and even credit cards and debit cards. This limits their ability to participate in the economy that is moving increasingly online.  My partner, and Blytz  CEO, Robyn Burkinshaw referenced this earlier on our blog as an impetus in creating Blytz.

These groups often seek alternative methods of “banking”, such as pre-paid debit cards, money grams and cash. These alternative banking methods often come at a higher price tag due to fees attached to many of the services, such as loading a pre-paid debit card or checking the balance at an ATM. These fees add up and put additional strain on what may already be a precarious financial situation. Blytz is a way to alleviate some of that strain.

We spoke to one car dealership that told us that 82% of the payments made to their dealership for cars purchased were made in cash. Can you imagine driving to the car dealership once, or even twice, a month to pay the bill in cash if you have moved further from the dealership? This could present a financial strain just in fuel costs alone.

To wrap my thoughts, Financial Inclusion is viewed as one of the most important factors in reducing poverty, and new technologies are coming into the market to address the ever-increasing gap between the underbanked and the services and products they need.

Blytz is one of these technologies, and our ability to provide financial inclusion is one of the primary reasons I am so pleased to be part of the company. By providing a mobile platform that incorporates multiple payment options and a two-way communication to their merchants, Blytz helps provide control over their finances, convenience and security that haven’t been available before for this segment of the financial market. Thanks for the read and inclusion for all via Blytz!